Mark Fiske Operating Partner & Head of Digital Transformation

Mark is an Operating Partner & Head of Digital Transformation at H.I.G. Growth.

Mark is based in the San Francisco office. In his role, he works with portfolio organizations to develop and build comprehensive marketing and digital strategies, including customer acquisition, customer lifecycle, monetization, infrastructure, brand development, and user experience.

Mark has 20 years of experience in marketing and digital transformation across both consumer and B2B businesses. In his time at H.I.G., Mark has enabled digital commerce for businesses, unlocked new avenues of growth for SaaS brands, and partnered with executives to innovate on-the-go-to market strategies.

Mark has deep digital expertise, launching new businesses and brands over the last decade. Prior to joining H.I.G., Mark was the VP of Marketing at Credit Karma, a global consumer finance company, where he built the team responsible for member growth and engagement. He also led online & offline marketing at Ancestry where he launched media for the world’s #1 DTC consumer DNA testing brand and helped build global digital marketing for the Gap family of brands. He has built teams at companies ranging in scale from startups to Fortune 500 organizations.

Mark holds a Bachelor of Arts in Business Administration from Michigan State University.